Welcome to Science Directions
Science Directions is a supplier of selected high quality technologies and scientific solutions sourced from some of the world's leading companies in the sector.
We focus on quality of product and solutions coupled to effective application and instrument service, delivered by a globally experienced team.
Our passion for innovative technologies is driven by over 20 years experience in life science and analytical industries in New Zealand and overseas markets.
Representing world class companies in Mass Spectrometry, Gas Chromatography, X-Ray Analytical systems, Automation and robotics and Thermal Imaging.
Two decades in life science and analytical industries in NZ and overseas.
Primary Bruker distributor in New Zealand, plus Biosensing Instruments and partners.
A globally experienced team focused on your method and outcomes.
Responsive in-country service to keep instruments performing at spec.
Technology areas
The instruments your research needs.
Life Science Research
Proteomics, glycoproteomics, intact protein and metabolite analysis with high-end MALDI-TOF, ESI-Qq-TOF, ion-trap MS, and SPR.
Chemistry & Pharma
Ultra-high resolution FT-ICR, triple-quad, qTOF and GC-MS for small molecule, pharmaceutical and chemistry workflows.
Mass Spec — Clinical Analysis
Micro-organism identification and clinical toxicology with MALDI Biotyper and ion-trap Toxtyper platforms.
Mass Spec — Food Analysis
Routine food safety screening and quantitation across ESI-Qq-TOF, triple-quad and GC-MS systems.
Mass Spec — Forensics & Doping
High-sensitivity workflows for forensics, drugs of abuse and anti-doping using qTOF and triple-quad MS.
Materials & Industrial Analysis
X-ray analytical systems and elemental analysis for research and industrial materials characterisation.
Surface Plasmon Resonance
Modular SPR platforms with electrochemical and gas analysis options from Biosensing Instruments.
Thermal Imaging
FLIR-class thermal imaging cameras for building, electrical, mechanical and research applications.
Automation & Robotics
Liquid-handling robotics and lab automation to streamline sample preparation and assay workflows.
Featured instruments
Selected high-performance platforms.

The world's most advanced MALDI-TOF/TOF mass spectrometer — true 2 kHz TOF and 1 kHz TOF/TOF.
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Uniquely flexible SPR with optional electrochemical and gas analysis modules.
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Ultra-high resolution FT-ICR mass spectrometry on the ParaCell™ platform.
View productLatest news
From the lab and the field.
Introducing Biosensing Instruments — Uniquely Flexible SPR Systems
BI-4000 series offers SPR, with electrochemical and gas analysis. Modular and infinitely flexible.
Read more →maXis II Launched at IBC 18th Annual Well Characterised Biologicals Conference
From Daltons to Megadaltons on a single mass spectrometry platform.
Read more →Molecular Imaging Goes… Green
MALDI imaging of plant tissue metabolites — Metabolomics Australia at the University of Melbourne breaks new ground in plant metabolite imaging.
Read more →Need expert guidance on instrument selection?
Talk to a team that has spent 20+ years in life science and analytical labs across New Zealand. We'll help you match the right platform to your methods, throughput and budget.





